TikTok Shop Manager

About this role

TikTok Shop Manager ( apparel and footwear)

Location: Remote

Schedule: East Coast Time Zone (Monday

• Friday 9-5 Full-Time)

USD Rate: $1,920 ($12 per hour) (based on experience, possibly more)

We're looking for an experienced TikTok Shop Manager to lead and grow TikTok Shop operations for US-based apparel and footwear brands . This is a hands-on role requiring proven experience managing the TikTok Shop backend, affiliate programs, creator collaborations, product operations, and sales growth.

The ideal candidate has a strong track record of scaling TikTok Shops, understands the US eCommerce market, and can demonstrate measurable business results.

Role Overview

As a TikTok Shop Manager, you will be responsible for managing and optimizing the TikTok Shop account, coordinating across internal teams and TikTok representatives, and ensuring smooth day-to-day operations. You will play a key role in organizing workflows, improving listings, and building scalable processes.

Key Responsibilities

• TikTok Shop Management
• Oversee daily operations of the TikTok Shop account
• Coordinate directly with TikTok representatives and partners
• Manage product listings, updates, and optimization
• Listing & Catalog Management
• Create and manage new product listings
• Ensure accuracy, completeness, and performance optimization of listings
• Organize catalog structure for scalability
• Creator & Affiliate Coordination
• Work with creators and affiliates to drive product promotion
• Coordinate campaigns and ensure smooth execution
• Support relationship management with creators
• Operations & Process Building
• Clean up and organize existing workflows and systems
• Build processes to support scaling the TikTok Shop operation
• Identify inefficiencies and implement improvements
• Team Leadership (Future Growth)
• Transition into a management role overseeing a team
• Delegate tasks and ensure accountability across team members
• Help build and scale the TikTok Shop function internally
• Tools & Environment
• TikTok Shop Seller Center
• Communication tools (Slack, email, etc.)
• Amazon MCF (Multi-Channel Fulfillment)

Requirements

• Must-Haves (Non-Negotiable)
• 2+ years of hands-on TikTok Shop backend management experience.
• Experience managing US-based TikTok Shop brands .
• Experience in Apparel, Fashion, or Footwear brands.
• Proven experience building and managing TikTok Affiliate Programs .
• Experience working with creators/influencers at scale.
• Strong understanding of TikTok Shop operations, promotions, fulfillment, and seller tools.
• Experience managing multiple brands or multiple TikTok Shops.
• Strong analytical skills and KPI reporting.
• Excellent English communication skills.
• Highly Preferred
• Experience with Amazon Seller Central or Amazon MCF.
• Experience with US fulfillment platforms (Amazon MCF, Flexport, ShipBob, etc.).
• Experience creating SOPs and training team members.
• Experience launching or scaling TikTok Shops from scratch.
• Multi-brand agency experience.
• Ideal Candidate Profile
• Growth in GMV or monthly sales.
• Successful affiliate recruitment and creator management.
• Case studies from US TikTok Shop brands.
• Apparel or footwear success stories.
• Portfolio, dashboards, screenshots, or performance reports showing TikTok Shop results.

Benefits

• Remote Work: Work from anywhere—our team is global, and we value work-life balance.
• Growth Opportunities: As a key player i you’ll have the chance to shape your role and grow with us.
• Innovative Culture: Join a team that is passionate about leveraging data to solve challenges and drive success in a rapidly evolving market.

As part of our recruitment process, all candidates are kindly asked to read, understand, and agree to Lago’s Confidentiality and Non-Circumvention Agreement . This ensures a respectful and professional experience for everyone involved.